This eBook, which includes research from surveying over 180 B2B leaders, explains where B2B marketers should focus efforts to achieve growth in 2023.
As we begin to examine growth goals for 2023, B2B marketers will be reevaluating how to aid in revenue generation, produce an ROI, and bring qualified leads into the sales funnel continuously.
This eBook explores:
→ How B2B companies have reshifted priorities.
→ Why B2B marketers must change investment priorities to meet buyer needs.
→ Marketing campaign elements that produce a clear ROI.